Sadly, the world doesn’t revolve around me. And that means that sometimes when you’re creating social content for a game, the team need to prioritise fixing bugs in a build before they can add new content to builds.

During that time, I recommend responding to questions from fans of the game. It keeps them engaged, and gives you an opportunity to showcase a feature that might not have been explicitly showcased yet.

So if you’re reading this and you play games but don’t work on them - don’t be afraid to ask the title’s social/community manager about game features! You’re helping them out AND you’re helping the game out 🫡